Senior Marketing Lead – CST Capital & ENT (ME & ICA)
Medtronic · Koweït
Job description
About the role
Medtronic is seeking a strategic Senior Marketing Lead to drive awareness and adoption of Capital and ENT therapies across indirect markets in the Middle East, Iran and Central Asia. The role will be based in Turkiye, Kuwait or Jordan and will involve regular travel to engage customers, deliver training, and support business development activities.
Key responsibilities
- Lead marketing and market‑development initiatives for CST Capital and ENT solutions in assigned indirect markets.
- Support customer education and therapy‑awareness programs to increase clinical adoption.
- Partner with sales, upstream marketing, distributors, clinical, and market‑access teams to execute regional growth strategies.
- Build and maintain strong relationships with key customers and regional partners.
- Analyze market trends, performance data, customer insights and competitive activity.
- Support campaign execution, congress strategy and educational program development.
- Contribute to strategic planning, pipeline development and business reviews.
- Drive data‑driven marketing strategies, commercial dashboards and ROI measurement.
- Apply Lean problem‑solving and process‑optimization methodologies.
- Leverage data analytics, digital tools and AI‑driven insights to refine segmentation, forecasting and campaign performance.
- Explore innovative digital platforms and automated marketing solutions to scale education and communication.
Required profile
- Bachelor’s degree in Business Administration, Marketing, Life Sciences, Engineering or a related field.
- Proven experience in medical‑device or healthcare marketing, preferably in indirect or multi‑country environments.
- Strong analytical mindset with ability to translate data into actionable strategies.
- Excellent stakeholder‑management and cross‑functional collaboration skills.
Required skills
- Data analytics and commercial dashboard creation.
- Digital marketing tools and AI‑driven insight platforms.
- Lean methodology for process optimization.
- Campaign ROI measurement and reporting.
What we offer
- Opportunity to influence global healthcare innovation.
- Collaborative, purpose‑driven work environment.
- Professional growth within a leading medical‑technology company.
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Published 1 month ago
Expires 3 weeks from now
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Medtronic
Koweït