Content Creator

About the role

Weldon Trading Company, a leader in the Retail Health and Personal Care Products industry with a workforce of 51-200 people, is looking for a Content Creator to help shape and enhance its brand's online presence. The role involves creating engaging, informative content that fits the brand and speaks to a diverse customer base.

Key responsibilities

• Develop and execute a content strategy aligned with the company's brand and marketing objectives.
• Create content for social media, blogs and newsletters to drive engagement and brand awareness.
• Collaborate with the marketing team on videos, graphics and other multimedia content.
• Research industry trends, customer needs and competitors so the company stays relevant and is seen as a thought leader.
• Analyse content performance metrics to refine strategies and improve engagement.

Required profile

• Bachelor's degree in Marketing, Communications, Journalism or a related field.
• Proven experience as a Content Creator or similar role, preferably in the retail health and personal care industry.
• Exceptional writing, editing and proofreading skills with attention to detail.

Required skills

• Proficiency with content management systems and social media platforms.
• Strong understanding of SEO, web traffic metrics and digital marketing trends.