Social Media Content Creator

About the role

As a Social Media Content Creator you will develop engaging, trend‑driven content for our brands and events, driving audience growth, engagement and brand awareness across multiple platforms. You will shape the online presence, manage social accounts and build vibrant communities.

Key responsibilities

• Produce high‑quality captions, reels, videos, graphics, stories and static posts that reflect each brand’s identity and objectives.
• Plan and maintain monthly content calendars aligned with marketing goals, launches, seasonal moments and trends.
• Own and schedule daily content on Instagram, TikTok, LinkedIn, X (Twitter), Facebook, Snapchat and other platforms, ensuring consistency in visual identity and tone.
• Monitor social media trends, viral content, platform updates and memes; propose and implement fresh creative ideas.
• Engage with the online community by responding to comments, direct messages and mentions in a timely manner.
• Track performance metrics (engagement, reach, impressions, follower growth) and prepare regular reports with insights and recommendations.
• Collaborate with marketing, design, events and sales teams, as well as photographers, videographers and influencers.

Required profile

• Creative mindset with a passion for social media and current digital trends.
• Strong written communication skills and ability to craft compelling captions and calls‑to‑action.
• Analytical attitude to interpret performance data and optimise content.
• Team player who can work closely with cross‑functional teams and external creators.

Required skills