Social Media Officer

About the role

We are looking for a creative Social Media Officer to own our presence on Instagram and TikTok. You will craft on‑brand content, engage daily with our community, and collaborate with marketing and design to amplify campaigns.

Key responsibilities

• Develop and execute social media strategies for Instagram and TikTok.
• Plan, schedule, and publish daily content.
• Engage with followers by responding to DMs/comments and fostering conversations.
• Coordinate with marketing and design teams to align campaigns, promotions, and events.
• Monitor trends and platform updates to keep content fresh.
• Track performance using analytics tools and produce monthly insight reports.
• Partner with influencers, creators, and local partners for collaborations.
• Shoot and edit short‑form video content such as Reels, TikToks, and Stories.

Required profile

• 2‑5 years of experience in social media marketing or digital content creation.
• Strong understanding of Instagram and TikTok best practices.
• Creative flair with excellent writing and visual aesthetics.
• Proactive, self‑motivated and able to work independently or within a team.

Required skills

• Instagram
• TikTok
• Basic graphic design
• Smartphone video filming and editing
• Analytics tools for performance tracking