Key Account Manager – Consumer Goods (Kuwait)

About the role

The Key Account Manager will drive sales growth, expand distribution and build strategic partnerships for Small Domestic Appliances (SDA) across key retail and e‑commerce channels in Kuwait. The role focuses on joint business planning, execution excellence and long‑term account development.

Key responsibilities

• Manage and grow key accounts in modern trade and strategic partners, negotiating commercial terms and joint business plans.
• Achieve sell‑in and sell‑out targets while ensuring sustainable profitability.
• Expand distribution, optimise SKU productivity and manage range assortment.
• Prepare forecasts, budgets and phasing plans; control trade spend, margins and ROI.
• Monitor pricing, promotions and competitive benchmarks, and reconcile forecast versus actual performance.
• Ensure in‑store excellence – visibility, availability, merchandising, planogram compliance and POS execution.
• Lead new product launches with robust execution and post‑launch reviews.
• Coordinate promotions and seasonal activations such as Ramadan, Back‑to‑School and White Friday.
• Support online growth by collaborating on assortment, content readiness, reviews and campaign planning; monitor out‑of‑stock and fulfilment KPIs.
• Work cross‑functionally with Marketing, Supply Chain, Finance and Operations to align forecasting, stock planning and campaign readiness.

Required profile

• 5–8 years of key account management experience in consumer electronics, SDA or FMCG.
• Proven track record managing major retailers in Kuwait.
• Strong commercial acumen, negotiation skills and data‑driven decision making.
• Hands‑on, execution‑focused mindset with ability to thrive in a fast‑paced matrix environment.
• Bachelor’s degree in Business, Marketing or a related field.

Required skills

• Joint Business Planning
• Data‑driven decision making
• E‑commerce and omnichannel account management
• Forecasting and budget management
• Trade spend and margin control