Social Media Marketing Specialist

About the role

We are looking for a creative Social Media Marketing Specialist to manage and grow our online presence across major platforms. You will be responsible for planning, creating, and publishing engaging content while driving paid campaigns and supporting SEO initiatives.

Key responsibilities

• Manage the company’s social media accounts, including content planning, scheduling, and publishing.
• Create and design engaging posts, Stories, Reels, photos, videos, and promotional material.
• Plan and execute social media marketing campaigns and paid advertising using Meta Business Suite and Meta Ads Manager.
• Handle photography, videography, and basic photo/video editing for marketing purposes.
• Appear on camera and speak in videos when required for promotional content.
• Monitor social media and advertising performance and prepare basic reports.
• Follow social media trends and develop creative content ideas.
• Support SEO activities to improve online visibility.
• Coordinate with Marketing and other departments to develop relevant content.

Required profile

• Proven experience in social media management and digital marketing.
• Hands‑on experience with Meta Business Suite and Meta Ads Manager.
• Experience with SEO and SEO tools.
• Good knowledge of major social media platforms.
• Experience in content design, photography, videography, and editing.
• Creative, organized, and detail‑oriented.

Required skills

• Meta Business Suite
• Meta Ads Manager
• SEO tools